CombinedNSP Site Admin
Joined: 13 Dec 2006 Posts: 1406 Location: Cleveland, OH
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Posted: Dec Sun 17, 2006 1:43 pm Post subject: Marketing Your Home Biz |
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Marketing Your Home Biz
Home Biz 101
By Marybeth Henry
One of the best ways to raise the visibility of your home business is to offer to do a fundraiser for your local church, school or other charity that you like to support (women's shelter, animal hospital, etc.). You want to put together special packages for the fundraiser (and throw in a little something "extra," too, whether it be a free gift with a minimum purchase or a coupon for their next order or whatever, so everyone will feel like they're getting a "good deal") and distribute them with the help of the group you are supporting. The people who make purchases will feel like they are supporting a good cause, your group or organization makes some needed money, and your name and business goes out to a broader community (and you look good for offering to help out!).
When setting up the fundraiser, be sure to put follow-up questions on your order form like, "Please add me to your mailing list" or "Please contact me with information on how to host a party and earn free products." This gives you a chance to find out who might be further interested in your services and may give you new customers to follow up with. In addition, when you deliver the products, make sure your name, phone number and business information is all available in each delivery so anyone who wants to can contact you again or pass your name onto others who might be interested! |
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